Publishing a New Culture of Leadership

Neue Business-Kultur Verlag (NBK)

Reimagining leadership. One publication at a time.

Neue Business-Kultur Verlag (NBK) is the publishing label of ARETA – New Perspectives for Leaders, based in Frankfurt.
We specialize in high-quality publications on leadership, coaching, and human-centered transformation.

Our mission: to shape a more conscious, courageous, and compassionate business culture — one that reflects the needs of people and the planet.
Change isn’t easy, but as we enter into this new era of business, those courageous enough to “change the game,” to lead with their hearts and minds, will become the real leaders our future needs and deserves.

We believe that the future of leadership is not technical — it’s deeply human.

Why We Publish?

Why books still matter in a digital world?

  • Because transformation takes time.

  • Because ideas deserve depth.

  • Because courageous leaders are readers.

At NBK, we create space for reflection, insight, and real change — through words that inspire action.
Books are our way of sparking dialogue, deepening awareness, and empowering the next generation of change-makers.

Who are these books for?

  • For the courageous.

  • For young leaders, entrepreneurs, solopreneurs, educators, executives, and changemakers.

  • For anyone who sees leadership not as a title, but as a tool for personal and social transformation.

These books are companions on your leadership journey — honest, bold, and human.

Our Publications:

6 Leadership Skills die Dich zum Gamechanger machen.

A guide for authentic, human-centered leaders ready to unleash courage, trust, and transformation — in themselves and their teams.

The German edition is available in paperback, eBook, and audiobook formats.

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ISBN 978-3-9823612-0-8

Das Leadership Arbeitsbuch.
(German Version)

 

This workbook is your practical companion to mastering the 6 Leadership Skills — reflect, apply, grow. Designed to support your inner work on the journey to human-centered leadership.

The English version will be released worldwide in 2026.

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ISBN 978-3-9823612-3-9

6 Leadership Skills to unleash the gamechanger in you and your Team.

 

A guide for authentic, human-centered leaders ready to unleash courage, trust, and transformation — in themselves and their teams.

The English edition is available worldwide, including a premium version.

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ISBN 978-3-9823612-4-6

Our Editorial Ethos

We value clarity, depth, and diversity of perspective.
Every NBK book is crafted with care — from content to design — and rooted in the real-world experiences of leaders and coaches who walk their talk.
Our books are not manuals. They are movement builders.

Want more inspiration?

„Culture is more than the way we do things around here. It’s the gap between what we are saying and what we are doing. Your culture is the behavior you reward and punish.“

Gustavo Razzetti

Culture is more than the way we do things around here. It’s the gap between what we are saying and what we are doing. Your culture is the behavior you reward and punish.

Gustavo Razzetti